Product Calculator for Startup Food Entrepreneurs

Crunching Numbers — Photo credit: Annette Murnane

As some of might know, I’m in the process of launching my own salad dressing. When creating it, I was looking for a simple calculator to crunch numbers, ingredients, and profits. And I found that there just isn’t any good calculators out there.

So I made one.

My goal was to quickly calculate 4 main areas:

– Cost per unit
– Scalability costs
– Wholesale cost/profit
– Cashflow

The calculator is measured in ounces and was designed for liquid products, but the numbers can still apply to any type of measurement.

In converting cups/tablespoons/pints/etc. to ounces, I used Convert by Tap Tap Tap. It’s a beautifully designed conversion calculator.

So there you have it, a simple calculator to take grandma’s jam to main street.

Make it count.

[ Download it ] (Excel)

Free DO Band for New Subscribers!

Now, new subscribers to the blog will receive a DO band if they like. Simply check the box on the subscribe page and add your address.

For now, I am only shipping to the US, but if I receive a lot of comments for international shipping I will consider it as well. If interested, leave a comment below with your country.

Current subscribers can also get a free band by clicking on the “update subscription” link on the bottom of the email and add your mailing address.

Wallpapers are also now available.
On the subscribe page, one of the reasons to subscribe is to get a free wallpaper for your browser, computer, or iToy. I’m sending out an email shortly to those who subscribed and haven’t received it. Thank you to those who didn’t send hate mail by not receiving it.

Why am I doing this?
Just for fun, I’ve been wearing my DO band for a while now and it helps me keep life in check.

I will not send you anything else, just the band and a smile :)

DO What’s Worth Doing.

Side note: I apologize if you received a duplicate email last time. I’m testing the waters with my email sender and the Breathe article went out twice.


Chicot State Park, click to view full panorama

Sometimes life comes at you so fast, you don’t realize you’ve been on auto pilot throughout the day.

It’s easy to get caught up in day to day routines neglecting what is pure in life. The clock rings, you jump out of bed, you rush here to rush there. Check every email that comes in. Watch everything on the DVR. Read all the latest online news. Scroll down the infinite loop on Facebook.

There is something you can do everyday to make your life more pleasurable, meaningful, and peaceful.


Live in the moment. See what’s real around you and clear your head. Start taking living seriously.

I saw this ad in Inc. magazine the other day, and I couldn’t take my eyes off of it. It’s a gorgeous scene with a man overlooking a lake and the headline: “Discover the difference between earning a living and having a life.”

If you’re not happy with your life, change it. What’s one thing you can do every day to get closer?

Put that in your daily routine.

Right now, as you read this… Look around… Listen.


Find the “Secret Sauce” between Work and Family

meet dick.

Meet Dick

Dick has a dream, a day-job, a wife, and two kids. Dick knows there are only 24 hours in a day, and its impossible to bring harmony to all.

  • The day-job takes a good bit of your time.
  • The kids need your time.
  • The wife says you don’t spend enough time together.
  • And the dream wants prime time.

Own your time

The problem isn’t time. Everyone has the same amount of time in a day as you do. Look at Bob Marly, Thomas Edison, Abraham Lincoln, and Albert Einstein. I know, but you have kids and they take all of the precious little time you have. Right? Well Bob Marley had 11, Edison had 6, Lincoln had 4, Einstein had 3 and I have two.

The phrase: “A successful businessman rarely makes a great father” is bullshit. These people don’t know how to manage time effectively or just work for work sake to feel productive.

The problem is organizing your time. It’s amazing how organized you can be in your life. Managing the budget, the family, the kids — yet when it comes to “Me Time” you’re scattered brain.

This is how you do it

Continue reading Find the “Secret Sauce” between Work and Family

DO What's Worth Doing